Fashion D2C Brand

About the Brand

A growing fashion D2C brand with strong market demand, aiming to scale revenue while maintaining profitability.

Bottlenecks

High customer acquisition costs.

Low repeat purchases (12% returning customers).

Inconsistent scaling due to limited optimization across ads, website, and retention.

Strategy

The Scaling Bulls implemented a full-funnel growth strategy combining performance marketing, creative testing, CRO, audience segmentation, and retention marketing to drive profitable, sustainable growth.

Results

₹5L/month → ₹1.75Cr/month revenue

₹21+ Cr revenue in 12 months

4.5x ROAS

Returning customers: 12% → 32%

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